David Werdiger looks back at the long-term trend that has resulted in the booming cloud and subscription economy, and how our values have evolved. In the past, ownership was valued, but now it is trumped by utility. [Billing Bureau and Linked In]
The subscription economy is changing the way we buy things. This article on a subscription service for disposable razors talks about what’s really going on and how disruptive services like this are to traditional FMCG marketers. [Billing Bureau]
© 2023 David Werdiger. Not to be reproduced without permission of the author. All Rights Reserved. Terms & Conditions - Privacy Policy - Disclaimer - Earnings Disclaimer - Support
