The article explores the critical role of time allocation when members of an affluent family do not need to actively pursue income. This is viewed through a matrix that maps time (active vs passive) against purpose (for-profit vs not-for-profit), which identifies four categories of energy family members can allocate across. This draws on the author’s lived experience and transition from employee to entrepreneur to advisor and family office principal.
It concludes by extending the map from individuals to family units, where the allocation of roles across the family can be spread so that individuals can contribute in a manner meaningful and relevant to their own skills and passion.
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For more details please visit The International Family Offices Journal.
